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Salesforce Advanced Cross Channel Accredited Professional Sample Questions (Q17-Q22):

NEW QUESTION # 17
What two options are needed when configuring a decision split using Attribute-to-Attribute comparison?

A. An expression builder references Journey Data and Contact Data.
B. Nullable fields to be used for comparing your Journey Data and Contact Data fields
C. Non-nullable fields to be used for comparing your Journey Data and Contact Data fields
D. An expression builder references Journey Data and Journey Filtered : activities

Answer: A,C

NEW QUESTION # 18
Difference between inbox message and in app message.

A. Inbox message is displayed and stored in device in app message is displayed only 1 time
B. Inbox message is displayed once but in app message is displayed repeatedly
C. Inbox messages can be used only in los whereas in app message can also be used in android

Answer: A

Explanation:
Inbox Messages:
* Storage:Inbox messages are delivered to and stored within the app's inbox (a dedicated section within the app).
* Persistence:They remain in the inbox until the user deletes them or the message expires.
* Purpose:Suitable for messages that users might want to refer back to, like promotions, updates, or transactional information.
In-App Messages:
* Display:In-app messages are displayed as pop-ups or notificationswhile the user is actively using the app.
* Transience:They are typically displayed only once (or until dismissed) and are not stored for later viewing.
* Purpose:Ideal for contextual messages, onboarding tips, or urgent alerts that require immediate attention.
Key Differences Summarized:
* Storage:Inbox messages are stored; in-app messages are not.
* Display:Inbox messages are viewed in the app's inbox; in-app messages are displayed as overlays during app use.
* Persistence:Inbox messages persist; in-app messages are transient.
Why Other Options Are Incorrect:
* B:The opposite is true. Inbox messages persist, while in-app messages are usually displayed only once.
* C:Both inbox and in-app messages can be used on both iOS and Android platforms.

NEW QUESTION # 19
How should an administrator update the "Do Not Track attribute" value after it has initially been set?

A. Use an API Call
B. Log a support case
C. Overwrite a subscriber's DoNotTrack settings with an import
D. Respond to the email with the subject line 'Begin Tracking''

Answer: A

NEW QUESTION # 20
Which two statements are true when using Journey Data and Contact Data within Journey Builder?

A. Contact Data is dynamic data that retrieves the latest value upon decision split execution
B. Contact Data is a set of static values passed into the Journey for each contact
C. Journey Data is dynamic data that retrieves the latest value upon decision split execution
D. Journey Data is a set of static values passed into the Journey for each contact

Answer: A,D

NEW QUESTION # 21
Which three statements are true of Einstein Messaging insights (EMI)?
Choose 3 answers

A. EMI detects how quickly the message was read
B. EMI detects anomalies and unexpectedly low or high values andgenerates insights
C. EMI pre-determines the percentage of subscribers that will unsubscribe
D. EMI monitors the Open Rate, Click Rate, and Unsubscribe Rates of your email sends
E. EMI analyzes both batch and journey builder sends

Answer: B,C,E

NEW QUESTION # 22
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